Chapter 1: Introduction to Franchising: What Every Entrepreneur Should Know

June 28, 2023

In the U.S., the Singer Sewing Machine Company is often linked to franchising. However, the company did not offer franchises as we view them today. Instead, in 1851, it grew by constructing local offices that were independently managed by their respective employees. According to the International Franchise Association, the first modern-day franchisor was likely Martha Matilda Harper, a Canadian-American who began to franchise the Harper Method Shops in 1891.

About the Author

Walter Miska

Walter Miska, President of Fully Promoted

Walter Miska is a seasoned business leader with a strong background in franchise operations, sales, and business ownership. As President of Fully Promoted, he is focused on helping franchise owners succeed by strengthening support, improving performance, and identifying opportunities for continued growth across the system.